Median salary
$78,300
ANZSCO 2251 · Business, human resource and marketing professionals
Advertising and marketing professional salary in Australia
Median salary for an Australian advertising and marketing professional is $78,300 per year (2022-23 tax return data), with $62,456 take-home after tax at current FY2025-26 rates.
After tax (yr)
$62,456
Fortnightly
$2,402
Tax returns
67,230
Income distribution
Source: ATO Taxation Statistics 2022-23, Table 15 (ANZSCO unit group 2251, based on 67,230 tax returns).
| Metric | Taxable income | Salary / wages | Total income |
|---|---|---|---|
| Median | $79,333 | $78,300 | $82,340 |
| Average (mean) | $94,420 | $89,231 | $97,944 |
Taxable income = gross income minus allowable deductions. Salary / wages = PAYG-reported income only. Total income = all sources including investment, business, etc.
Take-home pay on the median $advertising and marketing professional salary
| Gross salary (median) | $78,300 |
| Income tax | −$14,278 |
| Medicare levy (2%) | −$1,566 |
| Take-home pay | $62,456 |
| + Employer super | $9,396 |
See the $80,000 salary page for full breakdown (monthly, fortnightly, weekly, daily and hourly), or
open the calculator prefilled with $78,300 to model salary sacrifice, HELP, or novated lease.
Related occupations · Business, human resource and marketing professionals
Other occupations within the same ANZSCO sub-major group.
| Occupation | Tax returns | Median salary |
|---|---|---|
| Accountant | 189,915 | $93,658 |
| Human resource professional | 68,951 | $78,125 |
| Management consultant | 30,736 | $118,370 |
| Auditor, company secretary or corporate treasurer | 30,268 | $98,056 |
| Technical sales representative | 27,964 | $93,431 |
| IT sales professional | 22,544 | $126,021 |
Frequently asked questions
How much does a advertising and marketing professional earn in Australia?
The median salary or wage income for an Australian advertising and marketing professional in 2022-23 was $78,300, based on 67,230 lodged tax returns. The average (mean) was $89,231; the mean is pulled up by high earners so the median is a better guide for a typical advertising and marketing professional.
What is a advertising and marketing professional salary after tax?
On the median $78,300 salary for a advertising and marketing professional, take-home pay in FY2025-26 is about $62,456 per year after income tax and the 2% Medicare levy — roughly $2,402 per fortnight or $1,201 per week.
How much tax does a advertising and marketing professional pay?
On the median $78,300 salary, a advertising and marketing professional in FY2025-26 pays about $15,844 in total tax — $14,278 income tax plus $1,566 Medicare levy. Effective rate: 20.2%.
How many people work as a advertising and marketing professional in Australia?
67,230 Australians lodged a tax return as a advertising and marketing professional in 2022-23. This is the count of individuals who classified themselves under ANZSCO unit group 2251 on their return.
What is the average vs median advertising and marketing professional salary?
Average (mean): $89,231. Median: $78,300. The median is usually lower because a small number of very high earners pull the average up. For a realistic picture of what a typical advertising and marketing professional earns, use the median.
Data sources
Salary data: Australian Taxation Office — Taxation Statistics 2022-23, Table 15. Used under Creative Commons Attribution 4.0 Australia licence.
Take-home pay calculated at paycalculator.page using ATO-published FY2025-26 brackets, 2% Medicare levy, and default settings (Australian resident, private hospital cover, tax-free threshold claimed).